Designing a Sustainable Entrepreneurship Model based on Entrepreneurial Competencies in the Country\'s Insurance Businesses

Purpose: The purpose of this study was to present a sustainable entrepreneurship model based on entrepreneurial competencies in the country's insurance businesses. Methodology: In general, the approach of this research is mixed (quantitative and qualitative). This research is a developmental and applied research in terms of purpose classification of research. Quantitative and qualitative data were used based on the type of research data in this study. In this study, semi-structured interviews were used in the qualitative section and questionnaires were used through in-depth interviews related to the Delphi technique. In the quantitative section, a questionnaire was used. Of the 15 years and related education, the master's and doctoral degrees and the quantitative section included all heads, managers, representatives and insurance experts of Iran throughout the country, numbering 11,000. In the qualitative part with purposive sampling method by snowball sampling method until reaching saturation of opinions to 19 people and in the quantitative part by stratified random method (one class in each province) with the help of Morgan table 371 people were selected as a statistical sample. Were. The validity of the questionnaire was evaluated using CVR index and exploratory and confirmatory factor analysis and its reliability was evaluated using Cronbach's alpha. Data analysis was performed using Delphi technique, one-sample t-test and structural equation modeling in SPSS and Smart PLS statistical software. Findings: According to the obtained results, 3 dimensions, 10 categories and 63 indicators were identified for a sustainable entrepreneurship model based on entrepreneurial competencies in the country's insurance businesses. Knowledge, managerial and personal dimensions are known as sustainable entrepreneurship dimensions based on entrepreneurial competencies in the country's insurance businesses and are the most important among the identified dimensions. Conclusion: For the knowledge dimension (categories of education, familiarity and experience), for the management dimension, (categories of supervision and decision-making, planning, commitment and promotion) and for the individual dimension, (behavioral, psychological and ethical categories), respectively. They have higher priorities.